Pure Salmon Global

Pure Salmon Technology
Supplier of Recirculating Aquaculture Systems
Pure Salmon Technology
Fish welfare in focus

Vision

We take leadership in the global aquaculture industry, being the preferred life-time partner, attracting and developing the best talents and ensuring sustainability.

Pure salmon TECHNOLOGY HISTORY AND references

Since 2010, Pure Salmon Technology has delivered RAS facilities along the Norwegian coastline. From small and medium sized plants to some of the world’s largest smolt facilities. Satisfied clients include global leaders in salmon farming such as MOWI, SalMar and Lerøy. We take it as a compliment that clients return to us for further RAS plants. Our advanced RAS solutions will be the foundation for all upcoming Pure Salmon RAS facilities, deployed globally.

Select apoint on the map to display our references

Pure Salmon Technology Location Factories Norway

MOWI Dalsfjord 1 & 2
Date : 2010
Yearly production : 4 M smolt hatchery RAS

MOWI Steinsvik
Date : 2016
Yearly production : 7 M smolt hatchery RAS

Osland Settefisk 1 & 2
Date : 2016, 2019
Yearly production : 2,5 M smolt hatchery RAS

Astafjord Smolt
Date : 2016
Yearly production : 3 M smolt hatchery RAS

Sævareid Fiskeanlegg
Date : 2017
Yearly production : 3.2 M smolt hatchery RAS

SalMar Follafoss1 & 2
Date : 2017, 2019
Yearly production : 6 M smolt hatchery RAS

Salangfisk AS
Date : 2017
Yearly production : 5 M smolt hatchery RAS

Helgeland Smolt Reppen
Date : 2017
Yearly production : 4 M smolt hatchery RAS

Lerøy Sjøtroll Kjærelva
Date : 2019
Yearly production : 12 M smolt hatchery RAS

MOWI Sandøra
Date : 2020
Yearly production : 6 M smolt hatchery RAS

Salten Smolt
Date : 2021
Yearly production : 5.5 M smolt hatchery RAS

SalMar Tjuin
Date : 2023
Yearly production: 20 M smolt hatchery RAS

Sundsfjord Smolt
Date : 2012
Yearly production: 3.2 M smolt hatchery RAS

Pure Salmon

Pure Salmon is a globally operating company headquartered in Abu Dhabi and specialised in developing and operating vertically integrated land-based aquaculture facilities using RAS technology.

Pure Salmon is currently constructing 10MT grow-out salmon farms in Japan, USA, France, and 5 MT in Brunei as well as have advanced plans for the Middle East.

Pure Salmon Technology

We are a proud member of the Pure Salmon group, developing and delivering land-based RAS technology for production of salmon from eggs to harvest. 

Whilst smolt production in RAS is a proven concept, the production of harvest sized salmon on a large commercial scale is still in its infancy. This is a challenge that we, as Pure Salmon, take on – with the first facility under construction in Japan. 

Our solutions combine our extensive experience in water treatment, electro and automation, and mechanical engineering, with our in-depth knowledge of fish production, fish health and welfare. The international project execution is performed by our experienced project management group and the staff training by our dedicated Aquaculture Academy team.

News and Articles

Technology
PureTech

Samarbeidet som Gjør en Forskjell

I løpet av ganske få år har resirkulerende akvakultursystemer (RAS) blitt det dominerende teknologivalget når smolt- og postsmolt-anlegg skal bygges eller utvikles. Den kontinuerlige driften og den begrensede vannutskiftingen i disse anleggene gjør at det kan bygge seg opp organisk materiale på overflaten og i rørkretsene. Det er spesielt problematisk dersom sykdomsfremkallende organismer etableres i anlegget.

Read More »

Press Review

Fish

Large eggs, large fry, and no need for weaning. The Atlantic salmon has some excellent advantages for fish farmers. Still, numerous life stages with specific water quality needs, and not at least the fascinating but challenging switch from fresh water to sea water, leave fish farmers and RAS-constructors with a huge set of challenges to overcome to secure the health and welfare of the fish. The increased possibilities for biosecurity offered by closed containment RAS-facilities are of little help if we cannot solve the production related disorders dominating modern, ultra intensive smolt production. In Pure Salmon Technology we acknowledge this and we are aware of our responsibilities. What happens in the hatcheries affects the life of the fish all the way to harvest.  Our goal is that fish produced in RAS facilities designed by us, will have the best possible chance for a good life. Not only while it is in our facilities, but also after transfer to net pens or other facilities.

Water

To farm fish, you need two things (apart from feeding) – good water and enough water. So simple and yet, so difficult. The water quality offered to the fish is a product of a joint effort by mother nature, our design and the nitrifying bacteria. We have outsourced the most important part of the water treatment to the microorganisms. Thus, RAS is more than fish farming – It is ecosystem management. The bioreactor is the heart of a RAS facility. In Pure Salmon Technology we have process engineers with decades of experience in biological treatment of water. We combine this knowledge with the requirements of the fish. After all, it is the fish that should have the last say about water quality.

Farms

In RAS we control all aspects of the water quality. Easy to say but difficult to accomplish. Lack of oxygen, restricted water supply, gas super saturation, temperature increases, H2S formation and handling induced mortality. The are numerous examples where inadequacies in control, logistics, and design have taken their toll. We have learned from both our mistakes and our successes and through many years of delivering smolt facilities to the largest salmon producers in the world, we have continuously improved. Our mechanical engineers, process engineers, electricians and automation experts are constantly looking for new solutions to improve our design, technology, and support systems. We give everything to ensure that the water quality is always stable and within safe limits and that the farm is a good place to be for both fish and farmers.

Farmers

A modern RAS hatchery is a multifunctional facility. It is a fish farm, it is a water treatment plant, and it is the workplace for many people. Several different professions are necessary to manage the complexity of the ecosystem that is RAS. This complexity must be manageable. In Pure Salmon Technology we offer all our customers extensive education. In water treatment processes, fish biology and welfare, mechanics, and maintenance, and not at least in our control systems and all the automated processes that are impossible to do manually. We believe that a major key to good fish welfare is good human welfare. Our facilities are designed to be a workplace where the workers get inspiration and possibilities to do what they are assigned to do. In addition, all our customers get a membership in our Pure Salmon Technology society. Both live and web-based meetings and seminars are held at regular intervals. All to share information and experiences to be better – together!

Life Cycle

Satisfied customers returning to us with new requests for our services, tells a story of previous experience. We strive to deliver on time, on budget and what we agreed upon. It all starts with a thorough tender and collaboration phase where we ensure that our solutions meet our customers’ needs and wishes. Production plans, bio security, redundancy, hygienic design, component quality and of course, reliability and price. We ensure that the customers get what they need, which interestingly may not always be what they wished for in the beginning. When all is set, we have the experience, the resources, and the supply chain we need to build the facility. Our commissioning department leads the final testing and training, ensuring that everything works as expected and promised. After hand-over, we are there for you throughout the life of the farm, providing maintenance, service, process optimisation, fish health welfare assessment and education – Our experts are always close.

Protecting the Oceans

SDG #14 life below water

Pure Salmon is a Founding Signatory of the Sustainable Blue Economy Finance Initiative (SBE FI) that was initiated by the WWF, the European Commission, the World Resources Institute, and the European Investment Bank. Through close collaboration and the development of practical actions and outputs, the SBE FI aims at ensuring that investments, underwritings, and lending activities are aligned with the UN Sustainable Development Goal 14 – “Life Below Water”, the key objective of which is to “Conserve and sustainably use the oceans, seas and marine resources for sustainable development”. The SBEFI is lodged under the United Nations Environment Program Finance Initiative (UNEP FI) and funded by the European Commission.

Press and Media

Whistleblowing portal for

Pure Salmon Technology

Whistleblowing portal for

Pure Salmon Technology

Xavier Govare

Chairman, Pure Salmon France

"Over 30 years of experience in the food industry, including 15 years as Chairman and CEO of Labeyrie Fine Foods (LFF) Group."

  • Over 30 years of experience in the food industry, including 15 years as Chairman and CEO of Labeyrie Fine Foods (LFF) Group.
  • Chairman and CEO of the Labeyrie Fine Foods Group since 2002, Chief Executive Officer since 2000, and Sales and Marketing Director from 1989 to 1999. Significant shareholder of the LFF Group since 1999.
  • Business leader who led the creation, in 27 years, of Labeyrie Fine Foods, a well-recognised food group, through aggressive organic growth policies, as well as 12 acquisitions and creation of synergies:
  • Turnover increased from EUR 30M in 1989 to EUR 1.1 Billion in 2016
  • EBITDA X 30 in 25 years
  • Expert in strategic vision, marketing strategy, brand development, private label, sales strategy, product innovation, as well as in P&L, and Working Capital & Investment management.
  • Excellent knowledge of European markets, of food customers and consumers in supermarkets, in food service distribution, and in specialised channels.
  • Great knowledge of the industrial food sector with more than 20 factories under management.
  • Expert in bank financing and high-yield debt raising.
  • Experiences with 3 types of shareholders: Listed company (France and Iceland), Company under LBO (3 different sponsors), Private company (foreign shareholders).

LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.

Track Record: 

  • Building of a benchmark food group in Europe with the vision of being the leader of Pleasure and Trendy Food sector.
  • Turned around a loss making company in 1989 into a solidly and continuously profitable company for the last 25 years since then.
  • Internationalization of the LFF Group. Exclusively French until 2000, LFF is today international with 45% of turnover originated outside of France.
  • Business diversification: smoked salmon and foie gras until 2000, multi-product and multi-market today.
  • Building, year after year, of solid leadership positions in all its markets and in several countries, with very strong brands in terms of image and reputation: Labeyrie, Blini, Delpierre, Farne of Scotland, Lyons Seafoods, Père Olive, etc.
  • Successful and continuous management of the Group with 6 shareholding changes over the last 17 years and several refinancing of all types.
  • Creation of a very professional management team, that is committed, senior, and loyal to the group, with a shareholding stake of up to 15%.
  • Close and regular management of a team of 7 General Managers, each in charge of their Business Unit and surrounded by a comprehensive management teams.
  • Management of the Group’s Finance and Administration Unit in charge of group financing, of the consolidation of Business Units’ results, of group management control, and of shared support functions between the Business Units.
  • Responsible for the management of the industrial Investment plan of EUR 35M per year.
  • Performance management within highly framing Business Plans and Budgets.

Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.

  • Over 30 years of experience in the food industry, including 15 years as Chairman and CEO of Labeyrie Fine Foods (LFF) Group.
  • Chairman and CEO of the Labeyrie Fine Foods Group since 2002, Chief Executive Officer since 2000, and Sales and Marketing Director from 1989 to 1999. Significant shareholder of the LFF Group since 1999.
  • Business leader who led the creation, in 27 years, of Labeyrie Fine Foods, a well-recognised food group, through aggressive organic growth policies, as well as 12 acquisitions and creation of synergies:
    o Turnover increased from EUR 30M in 1989 to EUR 1.1 Billion in 2016
    o EBITDA X 30 in 25 years
  • Expert in strategic vision, marketing strategy, brand development, private label, sales strategy, product innovation, as well as in P&L, and Working Capital & Investment management.
  • Excellent knowledge of European markets, of food customers and consumers in supermarkets, in food service distribution, and in specialised channels.
  • Great knowledge of the industrial food sector with more than 20 factories under management.
  • Expert in bank financing and high-yield debt raising.
  • Experiences with 3 types of shareholders: Listed company (France and Iceland), Company under LBO (3 different sponsors), Private company (foreign shareholders)

LFF Group’s main companies: Lyons Seafoods, Farne of Scotland, Labeyrie, King Cuisine, Père Olive, Blini, Le traiteur Grec, Delpierre, Labeyrie Traiteur Frozen, Salé Sucré.

Track Record: 

  • Building of a benchmark food group in Europe with the vision of being the leader of Pleasure and Trendy Food sector.
  • Turned around a loss making company in 1989 into a solidly and continuously profitable company for the last 25 years since then.
  • Internationalization of the LFF Group. Exclusively French until 2000, LFF is today international with 45% of turnover originated outside of France.
  • Business diversification: smoked salmon and foie gras until 2000, multi-product and multi-market today.
  • Building, year after year, of solid leadership positions in all its markets and in several countries, with very strong brands in terms of image and reputation: Labeyrie, Blini, Delpierre, Farne of Scotland, Lyons Seafoods, Père Olive, etc.
  • Successful and continuous management of the Group with 6 shareholding changes over the last 17 years and several refinancing of all types.
  • Creation of a very professional management team, that is committed, senior, and loyal to the group, with a shareholding stake of up to 15%.
  • Close and regular management of a team of 7 General Managers, each in charge of their Business Unit and surrounded by a comprehensive management teams.
  • Management of the Group’s Finance and Administration Unit in charge of group financing, of the consolidation of Business Units’ results, of group management control, and of shared support functions between the Business Units.
  • Responsible for the management of the industrial Investment plan of EUR 35M per year.
  • Performance management within highly framing Business Plans and Budgets.

Directorships: Snacks International, SIA Group Savencia Fromages and Dairy, Logismose Meyers Denmark, Alliance Etiquettes and Family Service.